In 2025, Negin Mirsalehi will be 32 years old, having been born on February 21, 1993. She is a Dutch fashion influencer and businesswoman who is well-known for her lifestyle blog and extensive social media following. Sharing travel, beauty, and fashion content helped Mirsalehi become well-known and led to partnerships with well-known international brands. Negin Mirsalehi net worth by 2025 is $75 million, which she has amassed from endorsements, her popular haircare company Gisou, and influencer marketing. Despite her popular online presence, she is married to Babak Meshkatian, and the two of them lead a somewhat discreet home existence. Mirsalehi keeps growing her following and impact in the beauty and fashion sectors.
Social Profiles
Quick Bio
| Attribute | Details |
|---|---|
| Full Name | Negin Mirsalehi |
| Date of Birth | November 2, 1988 |
| Age (in 2025) | 37 years old |
| Birthplace | Amsterdam, Netherlands |
| Nationality | Dutch-Iranian |
| Height | 5 feet 7 inches (170 cm) |
| Weight | Approximately 54-57 kg |
| Occupation | Fashion Influencer, Entrepreneur |
| Known For | Fashion blogging, Gisou haircare brand |
| Net Worth (2025) | Approximately $75 million |
| Family Background | Father is a beekeeper, mother a hairdresser |
| Marital Status | Partner Maurits Stibbe, son named Sam |
| Education | Degree in Business Administration and Marketing from Vrije Universiteit Amsterdam |
| Social Media Influence | Over 7 million followers on Instagram |
| Residence | Amsterdam, Netherlands |
Negin Mirsalehi Net Worth in 2025
When taking into account all sources of income outside of social media, Negin Mirsalehi’s estimated net worth in 2025 might reach $75 million, according to some experts. Her success as a fashion influencer with millions of followers, rich brand partnerships, sponsored content, and most notably, her popular honey-infused haircare line, Gisou, are some of the many sources of her fortune. Negin’s financial success has been largely attributed to her robust social media presence and great business abilities. Although her monthly revenue from YouTube and Instagram partnerships varies, her total income makes up a sizable portion of her remarkable net worth.
Net Worth Over Time: Growth & Milestones
Early Career (Pre-2015)
Negin started off mostly as a blogger and fashion and lifestyle influencer. Although she had a modest net worth at this point, mostly from sponsored material and blogging, she was already developing a sizable social media following and working with fashion labels by 2013 and 2014.
Launching Gisou (2015)
When Negin established the honey-infused haircare line Gisou in 2015, it was a major turning point in her career. This calculated move signalled the start of significant financial expansion.
Rapid Growth Years (2017-2020)
Gisou experienced a remarkable increase in sales during this time, going from a small brand to a well-known premium beauty brand worldwide. As the company became cult-like for its trademark hair oil and grew into significant retail channels and social media influence, Negin’s net worth increased.
Major Brand Success and Recognition (2021-2023)
Million-dollar sales of honey-infused goods and Gisou’s collaboration with Sephora and Revolve propelled Negin’s projected net worth into the multimillion-dollar region; by 2023, some estimates put it as high as $10 million. To further demonstrate her dedication to her mission, Negin declined a $800,000 brand ambassadorship offer in order to concentrate on building her own business.
Recent Years and Present (2024-2025)
Due to the steady growth of Gisou, which brings in between $50 and $75 million a year, Negin’s net worth is currently estimated to be between $26 million and $42 million. Partnerships and endorsements on social media provide her with extra revenue. In 2025 alone, Instagram revenues range from roughly $17,000 to $28,000 per month, which reflects the continued success of influencers.
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Business Ventures and Income Sources
- Gisou Haircare Brand: In 2015, Negin Mirsalehi co-founded Gisou, a high-end haircare line that draws inspiration from her family’s 200-year history of beekeeping. Triple-digit sales growth and worldwide distribution have demonstrated the exceptional success of the brand’s trademark honey-infused products, which include hair oil, lip oil, and hair scent. With projected sales of $50 to $75 million for 2024, Gisou has emerged as the top luxury haircare brand on TikTok and is a significant source of her income. The company emphasises sustainability and authenticity by fusing natural elements with luxurious beauty.
- Influencer marketing on social media: Negin makes a good living by working with well-known fashion and beauty firms on several platforms, particularly Instagram. She makes a substantial income by using her millions of followers to negotiate commercial sponsorships and endorsements.
- Sponsored Content and Brand Partnerships: In addition to Gisou and social media influence, Negin makes money from ambassador work, fashion partnerships, and sponsored postings. These partnerships remain a significant source of income, despite the fact that she once declined a sizable brand ambassadorship offer in order to concentrate on her own endeavours.
- YouTube and Other Digital Platforms: In addition, she makes money from creating material for YouTube and other digital platforms; her anticipated earnings go towards her total fortune.
Personal Life

- Background and Family History: Negin Mirsalehi was born in Amsterdam, Netherlands, on November 2, 1988. She has strong Persian ancestry and is Dutch-Iranian by descent. Her mother is a hairdresser and her father is a beekeeper, thus her family has a long and illustrious beekeeping legacy that spans six generations. Her honey-infused haircare line, Gisou, was inspired by her heritage.
- Siblings: Negar Mirsalehi is Negin’s older sister.
- Relationship and Children: Since high school, Negin has been with her partner, Maurits Stibbe, for an extended period of time. They got engaged in 2023, and in July of that year, their son, Sam, was born.
- Education: She graduated from Vrije Universiteit Amsterdam with a bachelor’s degree in business administration and a master’s degree in marketing, which enabled her to effectively manage and develop her own brand and company.
- Privacy and Public Life: Negin keeps her family life somewhat private, giving her audience only a few peeks, such as milestones and family moments, despite having a large public following as an influencer and businesswoman.
Career Journey
Early Days (2012–2015)
In 2012, while completing her studies in marketing and business administration, Negin began working as a fashion blogger. She shared lifestyle and fashion-forward images on Instagram, which helped her become well-known. Negin turned down a $800,000 offer from a well-known haircare company in favour of starting her own company.
Founding Gisou (2015–2018)
Negin introduced Gisou, a high-end haircare brand, in 2015, drawing inspiration from her family’s six-generation beekeeping heritage. Honey Infused Hair Oil, the brand’s flagship product, was well praised and contributed to Gisou’s rise in the beauty industry. She established the foundation for worldwide distribution and increased the product line during this time.
Global Fame and Brand Expansion (2018–2023)
With Gisou landing collaborations with Sephora, Revolve, and Dior, Negin’s impact expanded globally. She became well-known as a fashion icon by going to important occasions like the Cannes Film Festival and Paris Fashion Week. She was featured on Forbes 30 Under 30 Europe, and her brand was sold in more than 60 countries. Her Instagram following, meanwhile, skyrocketed to almost 7 million.
Current Status and Innovations (2023–2025)
By 2025, Gisou is hailed as a leading luxury haircare company with sustainable, natural ingredients, and Negin Mirsalehi is a well-known influencer and entrepreneur. While keeping a strong dedication to sustainability and bee protection, she keeps coming up with new items, such as heat protectants and lip oils mixed with honey. She continues to be a sought-after collaborator in the fashion and cosmetics industry in addition to product creation.
Legacy, Awards, and Impact
Legacy
Through the transformation of her family’s beekeeping heritage into the internationally renowned luxury beauty brand Gisou, Negin Mirsalehi has created a lasting legacy. Her Honey Infused Hair Oil has become a global cult favourite because to her skilful fusion of natural elements extracted from bees with cutting-edge haircare technology. Beyond beauty, she emphasises environmental responsibility through her dedication to sustainability and biodiversity through the Mirsalehi Bee Garden.
Awards and Recognition
Throughout her career, Negin has won numerous major awards:
- For her strong fan connection and industry effect, she was again recognised as the 2017 Revolve Awards “Influencer of the Year.”
- Forbes 30 Under 30 Europe, showcasing her achievements as an entrepreneur with Gisou.
- Gisou’s Honey Infused Hair Oil won several Allure Best of Beauty Awards in 2022 and 2023.
- The 2023 Cosmopolitan Readers’ Choice Beauty Award went to the best hair oil.
- She was recognised as a major influencer and pioneer in beauty innovation when she was named Trendsetter of the Year at the 2024 Glossy 50 Awards.
Impact
Negin’s impact goes beyond beauty items; she is a digital entrepreneur and an example of how to use social media to create a profitable, long-lasting business. Standards in the beauty industry have changed as a result of her emphasis on genuine storytelling that is based on eco-friendly methods and family customs. She also encourages a new generation of businesspeople, particularly women, to include environmental concerns and cultural heritage into their endeavours.
Physical Measurements
- Height: 5 feet 7 inches (170 cm)
- Weight: Approximately 54 to 58 kg (119 to 128 lbs)
- Body Measurements: 31-22-31 inches (Bust-Waist-Hips)
- Hair Color: Dark Brown
- Eye Color: Dark Brown / Hazel (varies by source)
Current Status
- Brand Development: In 2025, Gisou marks ten years as a top premium beauty brand, renowned for its haircare products laced with honey. The business has grown significantly, with sales projections for 2024 ranging from $50 million to $75 million. Popular moisturising lip oils have been added to the product list; these sell out fast after launch.
- Marketing and Community Engagement: By concentrating on cutting-edge social-first marketing techniques, Gisou was able to increase its social media following by more than one million members in 2024. Genuine community connection was a key factor in the 565% increase in engagement rates on sites like TikTok.
- Sustainability & Bee Preservation: The brand’s dedication to biodiversity and sustainable sourcing is embodied by the Mirsalehi Bee Garden, which continues to be a key component. As part of its goal, Gisou actively advocates for the protection of bees.
- Founder’s Focus: Negin Mirsalehi is still in charge of the company while juggling her personal obligations as a partner and mother. She is still committed to strengthening customer relationships, improving product innovation, and growing Gisou’s worldwide footprint.
- Global Presence: Gisou’s products are extensively offered in high-end stores like Sephora, Harrods, and Revolve, confirming the brand’s standing as a high-end, globally renowned beauty brand.
Public Perception & Media Coverage
Public Image
Many people consider Negin Mirsalehi to be a positive and significant figure in the fashion and cosmetics industries. The public has a positive opinion of her brand and her content since she keeps a close, genuine relationship with her audience. Her dedication to quality, professionalism, and genuineness define her public persona.
Media Recognition
She has garnered a lot of media attention, including several Revolve Awards nominations for “Influencer of the Year.” Her business performance with Gisou, which generated $3 million in sales in its early years, earned her a spot on Forbes’ Europe 30 Under 30 list.
Popularity and Sentiment
According to public opinion research, Negin is generally seen favourably, with roughly 39% of people having heard of her. Of those, 39% know her, 22% think well of her, 4% think poorly of her, and 13% are neutral. Because there are few or no controversies, her reputation is steady and well-respected.
Social Media and Influence
Negin’s influence and global reach are increased by the strong interaction and high calibre of content on her social media platforms. She is well-known for empowering women, advocating for sustainability, and providing genuine lifestyle and beauty advice through her platform.
Media Highlights
Her effect as a visionary beauty entrepreneur and style icon has been highlighted by coverage of her career and brand accomplishments by major sites such as Forbes, Vogue, and Arab News.
FAQs
How rich is Negin Mirsalehi?
Though precise numbers differ, public company and influencer profits place it between $75 million.
Who is the CEO of Gisou?
The CEO position is a component of the management team that supports founder and strategic leader Negin Mirsalehi.
Did Negin Mirsalehi get married?
As of 2025, she is engaged to Maurits Stibbe; marriage status is still pending.
What was Negin Mirsalehi before surgery?
She openly responds to “before and after” rumours, claiming that her appearance is the result of natural ageing and styling.
What is Negin Mirsalehi’s age and height?
37 years old, born November 2, 1988; around 167 cm (5’6″).
Conclusion
An inspiring example of entrepreneurship is Negin Mirsalehi’s transformation from influencer to businesswoman by utilising her family’s history. Her estimated net worth of $75 million is reasonable and supported by a successful, expanding company with genuine branding. She stands out in the beauty market because of her tale, which offers insightful lessons about the value of storytelling, authenticity, and smart company growth. As her profession and brand continue to develop, readers are urged to check up her net worth on occasion.
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